{"id":4978,"date":"2024-02-22T12:43:25","date_gmt":"2024-02-22T09:43:25","guid":{"rendered":"https:\/\/armiya.com\/?p=4978"},"modified":"2026-03-30T10:01:25","modified_gmt":"2026-03-30T07:01:25","slug":"subelese-subelese-buyumemiz-lazim","status":"publish","type":"post","link":"https:\/\/armiya.com\/en\/subelese-subelese-buyumemiz-lazim\/","title":{"rendered":"We Need to Grow Branch by Branch"},"content":{"rendered":"<div class=\"vgblk-rw-wrapper limit-wrapper\">\n<strong>Charisma FMS<\/strong> In our February issue, we feature stories about how we accompany small businesses on their growth journeys.<strong> Armiya Technology General Manager Ali \u0130hsan Tu\u011f<\/strong>highlighted the importance of the franchise system and emphasized the significance of growth through expansion and branching out.<\/p>\n<h3><strong>We need to grow branch by branch.<\/strong><\/h3>\n<p>D\u00fc\u015f\u00fcnce bi\u00e7imlerimizi de\u011fi\u015ftiriyoruz. De\u011fi\u015ftirmeliyiz. De\u011fi\u015ftirmedi\u011fimizde geride kal\u0131yoruz. D\u00fcnyan\u0131n k\u00fc\u00e7\u00fcc\u00fck bir k\u00f6y haline gelmesinden sonra d\u00fcnyadaki her \u015feyden haberimiz oluyor. D\u00fcnyan\u0131n bir ucundaki bir firma de\u011fi\u015fiyor, geli\u015fiyor ve b\u00fcy\u00fcyebiliyorsa biz de yapabiliriz diyoruz. Bilginin kimsenin tekelinde olmad\u0131\u011f\u0131 \u00e7a\u011fda ya\u015f\u0131yoruz. Bilgiye kolayca ula\u015fabiliyoruz. Ancak bilginin maliyeti ciddi olarak artt\u0131. \u00c7\u00fcnk\u00fc bilgi \u00e7o\u011fald\u0131. S\u00fcrekli \u00e7o\u011fal\u0131yor. Bizim bu bilgi \u00e7\u0131\u011f\u0131 veya ve ya\u015fad\u0131klar\u0131 ba\u015far\u0131s\u0131zl\u0131k onlar\u0131 yeniden \u015fube a\u00e7mamaya itiyor. Geleneksel y\u00f6ntemler belki de bu hatalara yol a\u00e7abiliyordu. K\u00fc\u00e7\u00fck gibi g\u00f6r\u00fcnen detaylar sonra b\u00fcy\u00fck sorunlar yarat\u0131yor ve \u015fubelerin kapat\u0131lmas\u0131 karar\u0131 veriliyor. K\u00fc\u00e7\u00fckken at\u0131lacak sa\u011flam temeller b\u00fcy\u00fcmenin yolunu a\u00e7\u0131yor. O y\u00fczden \u00f6zellikle k\u00fc\u00e7\u00fck i\u015fletmelerimize \u00e7ok faydal\u0131 olaca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcm\u00fcz <strong>FMS<\/strong> \u00fcr\u00fcn\u00fcm\u00fcz\u00fc payla\u015fman\u0131n gururunu da ya\u015f\u0131yorum. <strong>Charisma FMS<\/strong> ile k\u00fc\u00e7\u00fck i\u015fletmelerimiz b\u00fcy\u00fck, daha b\u00fcy\u00fck olacaklar. \u015eubele\u015fe \u015fubele\u015fe b\u00fcy\u00fcyecekler. Yol kazalar\u0131n\u0131 ya\u015famadan b\u00fcy\u00fcy\u00fcp, de\u011ferli olacaklar. <strong>Ali \u0130hsan Tu\u011f<\/strong> bilgi selinin alt\u0131nda kalmamak i\u00e7in yeni y\u00f6ntemler bulmam\u0131z gerekiyor. Stat\u00fckocu oldu\u011fumuzda bu bilgi \u00e7\u0131\u011f\u0131n\u0131n alt\u0131nda kalmam\u0131z ka\u00e7\u0131n\u0131lmaz oluyor. Birbirimize bu bilgi yo\u011funlu\u011funun i\u00e7inde sa\u011fl\u0131kl\u0131 kalmak i\u00e7in yard\u0131mc\u0131 olmal\u0131y\u0131z. Teknolojinin kullan\u0131m\u0131 bu yard\u0131m\u0131 bize sa\u011fl\u0131yor asl\u0131nda. Tam da burada bilgiyi y\u00f6netmek kavram\u0131 ortaya \u00e7\u0131k\u0131yor. Bilgiyi kategorize ederek kullan\u0131l\u0131r hale getirmek \u00e7ok \u00f6nemli hale geliyor. Y\u00f6netemedi\u011fimizi kullanamay\u0131z \u00e7\u00fcnk\u00fc. Y\u00f6netmek ve sistematik y\u00f6netmek bu ke\u015fmeke\u015fli\u011fin, kar\u0131\u015f\u0131kl\u0131\u011f\u0131n i\u00e7inden sa\u011f salim \u00e7\u0131kmam\u0131z\u0131 sa\u011fl\u0131yor.<br \/>\n<strong>Rol modelleri \u00e7o\u011faltmam\u0131z gerekir<\/strong><br \/>\nFirmalar\u0131m\u0131z\u0131n daha da \u00e7o\u011falmas\u0131, \u00fcr\u00fcnlerini ve hizmetlerini hem b\u00f6lgelerinde hem de farkl\u0131 pazarlarda yaymalar\u0131 bu mant\u0131kla m\u00fcmk\u00fcn hale geliyor. D\u00fcnyadaki giri\u015fimciler hep b\u00f6yle ba\u015far\u0131l\u0131 olurken bizim \u00fclkemizde bu t\u00fcr rol modelleri \u00e7o\u011faltmam\u0131z gerekir diye d\u00fc\u015f\u00fcn\u00fcyorum. \u00d6zellikle bize has \u00fcr\u00fcnler ve hizmetleri koruyup kollayarak d\u00fcnyaya pazarlamal\u0131y\u0131z. Markalar o zaman bizim \u00f6z\u00fcm\u00fczden \u00e7\u0131kacak. Yani bize ait marka isimlerin \u015fubelerini art\u0131rmal\u0131y\u0131z. Bunu da ancak franchise y\u00f6netim sistemleri ile sa\u011flayabiliriz. Bu ba\u011flamda \u00f6zellikle <strong>FMS<\/strong> ad\u0131n\u0131 verdi\u011fimiz franchise y\u00f6netim sistemini entegre bir mant\u0131kla \u00e7\u00f6zen <strong>Charisma FMS<\/strong> markas\u0131n\u0131n do\u011fu\u015funun i\u00e7inde yer alan biri olarak mutlulu\u011fumu sizlerle de payla\u015fmak istiyorum. Giri\u015fimcilerimiz \u00f6zellikle \u015fube a\u00e7arken \u00e7ok korkuyorlar ve ya\u015fad\u0131klar\u0131 ba\u015far\u0131s\u0131zl\u0131k onlar\u0131 yeniden \u015fube a\u00e7mamaya itiyor. Geleneksel y\u00f6ntemler belki de bu hatalara yol a\u00e7abiliyordu. K\u00fc\u00e7\u00fck gibi g\u00f6r\u00fcnen detaylar sonra b\u00fcy\u00fck sorunlar yarat\u0131yor ve \u015fubelerin kapat\u0131lmas\u0131 karar\u0131 veriliyor. K\u00fc\u00e7\u00fckken at\u0131lacak sa\u011flam temeller b\u00fcy\u00fcmenin yolunu a\u00e7\u0131yor. O y\u00fczden \u00f6zellikle k\u00fc\u00e7\u00fck i\u015fletmelerimize \u00e7ok faydal\u0131 olaca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcm\u00fcz <strong>FMS<\/strong> \u00fcr\u00fcn\u00fcm\u00fcz\u00fc payla\u015fman\u0131n gururunu da ya\u015f\u0131yorum. <strong>Charisma FMS<\/strong> ile k\u00fc\u00e7\u00fck i\u015fletmelerimiz b\u00fcy\u00fck, daha b\u00fcy\u00fck olacaklar. \u015eubele\u015fe \u015fubele\u015fe b\u00fcy\u00fcyecekler. Yol kazalar\u0131n\u0131 ya\u015famadan b\u00fcy\u00fcy\u00fcp, de\u011ferli olacaklar.<br \/>\nFebruary 2024<br \/>\n<strong>Kaynak: <a href=\"https:\/\/mallreport.com.tr\/2024\/02\/07\/subat-2024\/#flipbook-df_20374\/64\/\">https:\/\/mallreport.com.tr\/2024\/02\/07\/subat-2024\/#flipbook-df_20374\/64\/\u00a0<\/a><\/strong><\/div>\n<p><!-- .vgblk-rw-wrapper --><\/p>","protected":false},"excerpt":{"rendered":"<p>Charisma FMS ile k\u00fc\u00e7\u00fck i\u015fletmelerin b\u00fcy\u00fcme yolculuklar\u0131na e\u015flik ettiklerini aktaran \u015eubat say\u0131m\u0131zda dergimizde a\u011f\u0131rlad\u0131\u011f\u0131m\u0131z Armiya Teknoloji Genel M\u00fcd\u00fcr\u00fc Ali \u0130hsan Tu\u011f, franchise sisteminin \u00f6nemine de\u011finerek, \u015fubele\u015ferek b\u00fcy\u00fcmenin \u00f6nemini vurgulad\u0131. \u015eUBELE\u015eE \u015eUBELE\u015eE B\u00dcY\u00dcMEM\u0130Z LAZIM D\u00fc\u015f\u00fcnce bi\u00e7imlerimizi de\u011fi\u015ftiriyoruz. De\u011fi\u015ftirmeliyiz. De\u011fi\u015ftirmedi\u011fimizde geride kal\u0131yoruz. D\u00fcnyan\u0131n k\u00fc\u00e7\u00fcc\u00fck bir k\u00f6y haline gelmesinden sonra d\u00fcnyadaki her \u015feyden haberimiz oluyor. D\u00fcnyan\u0131n bir ucundaki&#8230;<\/p>","protected":false},"author":1,"featured_media":988768,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[291,11],"tags":[],"class_list":["post-4978","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-basin-medya","category-haberler"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/armiya.com\/en\/wp-json\/wp\/v2\/posts\/4978","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/armiya.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/armiya.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/armiya.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/armiya.com\/en\/wp-json\/wp\/v2\/comments?post=4978"}],"version-history":[{"count":0,"href":"https:\/\/armiya.com\/en\/wp-json\/wp\/v2\/posts\/4978\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/armiya.com\/en\/wp-json\/wp\/v2\/media\/988768"}],"wp:attachment":[{"href":"https:\/\/armiya.com\/en\/wp-json\/wp\/v2\/media?parent=4978"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/armiya.com\/en\/wp-json\/wp\/v2\/categories?post=4978"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/armiya.com\/en\/wp-json\/wp\/v2\/tags?post=4978"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}